IIAD offers a range of undergraduate programs in design and business management, each tailored to equip students with specialized skills for the design industry. The programs and their corresponding degrees are listed below:

These programs are designed to provide a balance of theoretical knowledge and hands-on experience, preparing students for diverse career paths in the design and fashion industries.

The selection process for admission to IIAD varies depending on the program chosen by the candidate. It consists of multiple stages to comprehensively evaluate a candidate’s skills and potential. The process for each program type is detailed below:

• iDAT (IIAD Design Aptitude Test): Focuses on assessing creative, logical, and visual thinking skills essential for design programs.
• iMAT (IIAD Management Aptitude Test): Evaluates logical reasoning, business communication, and management aptitude for candidates applying to the Fashion Business Management program.
• Studio Simulation: A hands-on creative exercise conducted in a group setting to test problem-solving skills, design thinking, visual storytelling, innovation, and teamwork.
• Personal Interview: A face-to-face interaction to gauge the candidate’s motivation, creativity, interests, and career aspirations in design or management.

IIAD has set specific eligibility criteria to ensure that candidates possess the necessary academic background for its programs. The details are as follows:

IIAD encourages diversity and inclusivity by allowing students from various educational backgrounds to apply, provided they meet the basic eligibility requirements.

The iDAT is structured to assess a candidate’s aptitude for design through a written test followed by practical and interview rounds. The exam pattern for the various stages is as follows:

Candidates who clear the iDAT proceed to the subsequent rounds of Portfolio Assessment and Studio Simulation for design programs. For the Fashion Business Management program, candidates appear for a Personal Interview after clearing iMAT. Details of these stages are as follows:

Portfolio Assessment:

• Candidates must submit a portfolio showcasing their creative abilities.
• The portfolio does not need to be of professional quality but should highlight the candidate’s skills in areas such as:
• Drawings / Sketches
• Needlework / Embroidery
• Paintings / Digital Art
• Graphic / Web Design
• Photography / Animation / Film Editing

Studio Simulation:

• A studio-based exercise conducted in a group setting to evaluate creative problem-solving abilities.
• Applicants are assessed on design thinking, visual storytelling, innovation, and teamwork skills.

Personal Interview:

• Conducted to understand the applicant’s motivation, interests, and career aspirations.
• Candidates are encouraged to discuss their design inspirations, past projects, and future goals during the interview.

The iDAT syllabus is designed to test a candidate’s logical reasoning and creative thinking abilities, which are crucial for a career in design. The key sections and topics covered are as follows:

The syllabus emphasizes a balance between analytical skills and creative expression, ensuring that candidates are well-rounded in their approach to design challenges.

IIAD conducts the iDAT in multiple cycles each year to provide flexibility to applicants. The tentative months for these cycles are as follows:

Candidates are advised to regularly check the official IIAD website for the most accurate and updated schedule of exams and application deadlines.

The application process for the iDAT is conducted online through the official IIAD website. The steps to apply are as follows:

• Fill out the online application form on the IIAD official website.
• Select the preferred program and mode of examination (online/offline).
• Upload necessary documents, including academic transcripts and certificates.
• Pay the application fee through the available online payment options.
• Download the admit card once the application is processed.
• Appear for iDAT/iMAT and complete the subsequent selection process stages.

Application Fee (Approximate)

Note: The fee is subject to change, and candidates should verify the exact amount on the official website during the application period.

IIAD conducts the iDAT across multiple cities in India to ensure accessibility for candidates from different regions. The exam centers typically include major cities such as New Delhi, Mumbai, Bangalore, Kolkata, Hyderabad, Chennai, and others. For the online mode, candidates can take the test from a location of their choice, provided they have a stable internet connection and the necessary technical setup. The exact list of offline centers is updated on the official website during the application period, and candidates can choose their preferred center while filling out the form.

To excel in the iDAT, candidates need to focus on both creative and analytical skills. Below are some targeted preparation tips to help applicants perform well in the exam and subsequent rounds:

Logical Reasoning:

• Practice pattern recognition, numerical reasoning, and puzzles to enhance analytical skills.
• Improve problem-solving speed by solving sample questions and mock tests regularly.

Creative Thinking:

• Work on sketching, storytelling, and visualization exercises to boost creative expression.
• Explore various artistic techniques such as digital art, photography, and mixed media to diversify skills.

Portfolio:

• Include a variety of creative works that showcase different aspects of design thinking.
• Ensure the portfolio reflects originality, creativity, and personal style, even if not professionally polished.

General Knowledge:

• Stay updated on design trends, fashion industry news, and cultural influences.
• Read about famous designers, contemporary art movements, and architectural innovations to broaden your knowledge base.

Studio Simulation:

• Practice hands-on design tasks and group activities to build teamwork and problem-solving skills.
• Focus on presenting innovative ideas and clear visual storytelling during practical exercises.

Personal Interview:

• Be prepared to discuss your inspirations, past projects, and career aspirations confidently.
• Showcase enthusiasm for design and a clear understanding of your chosen field.

IIAD offers merit-based scholarships to deserving candidates who demonstrate exceptional performance in the iDAT, Portfolio Assessment, and Studio Simulation rounds. To be eligible for scholarships, candidates must secure a minimum of 70% marks in their Class 12 examinations, in addition to excelling in the entrance process. The institute also provides financial aid options to support students from economically disadvantaged backgrounds, ensuring that talent is not hindered by financial constraints. Detailed information about scholarships and application procedures is available on the official IIAD website.

IIAD has a dedicated placement cell that connects students with leading companies in the design, fashion, and creative industries. The institute’s strong industry ties and collaboration with Kingston University, London, ensure that graduates are well-prepared for global career opportunities.

• Top Recruiters: H&M, Zara, Aditya Birla Fashion, Reliance Brands, Myntra, Flipkart, Amazon, West Elm, IKEA, and various design studios and agencies.
• Average Salary Package:
• B.Des Graduates: 4−74−7 LPA
• BBA (Fashion Business Management) Graduates: 5−85−8 LPA
• Job Roles:
• Fashion Designer
• Interior Designer
• Graphic Designer
• Visual Merchandiser
• Fashion Stylist
• Brand Manager
• Fashion Consultant
• Retail Manager
• Communication Designer

IIAD also encourages entrepreneurship, with many alumni launching their own design labels and creative ventures, contributing to the industry’s innovation landscape.

International Collaboration

IIAD’s partnership with Kingston University, London, offers students a unique opportunity to gain an international perspective on design education. This collaboration includes access to global design resources, faculty exchange programs, and the possibility of earning a dual degree recognized worldwide.

Campus Facilities

The IIAD campus in New Delhi is equipped with modern facilities, including design studios, computer labs, material libraries, and workshops. These resources provide students with a conducive environment for creativity and experimentation, ensuring hands-on learning and industry readiness.

Student Life and Extracurriculars

IIAD fosters a vibrant campus life with various extracurricular activities, design workshops, and industry interaction sessions. Students participate in fashion shows, exhibitions, and collaborative projects, enhancing their skills and building professional networks.

The iDAT (IIAD Design Aptitude Test) is a well-structured and comprehensive entrance exam that evaluates candidates on their creative aptitude, logical reasoning, and problem-solving skills. With its multiple selection stages, including Portfolio Assessment and Studio Simulation, IIAD ensures that only the most passionate and talented individuals secure admission to its prestigious undergraduate programs. Aspiring designers and business professionals should begin their preparation early, focusing on building a strong portfolio and honing their creative and analytical abilities. IIAD, with its innovative curriculum, international collaboration, and industry connections, offers a transformative platform for launching a successful career in the design and fashion world.